Develop skills and strategies to create a more effective product team
When product operations runs smoothly, everything else does too — roadmaps get clearer, launches go faster, and teams finally stop tripping over the same problems.
But leading that change is hard. I know, I’ve been there before.
Together, we’ll uncover the patterns behind your biggest bottlenecks, design systems that actually scale, and strengthen your influence so that change sticks — across the entire organization.
When you shape a clear operational strategy and roadmap, the outcomes reach far beyond one person. Getting your product ops in shape makes every team around you more effective.
“I wanted to shift our product culture towards a more data-driven approach. Jenny coached our team through this change, enabling us to make informed decisions, align with customer needs, and foster innovation. Her expertise and collaborative approach resonated throughout our organization, and I ended up extending the contract multiple times. I wholeheartedly recommend calling Jenny if you need help creating impactful change.”
Ashley Roach
Director, Product Management
Cisco
COACHING THAT MAKES CHANGE STICK
Everything I do is about helping product teams work better together.
Built off my Reforge course, Mastering Product Operations, you’ll build the skills and frameworks to connect strategy, process, and people — and sustain that improvement long after our engagement ends.
My coaching combines:
- Systems thinking — understanding how your organization actually works under the surface
- Strategy alignment — connecting every initiative to business goals and trade-offs
- Practical execution — clear, repeatable tools you can use with your team the next day
This isn’t abstract leadership theory. It’s real-time partnership on the challenges that matter most to your team and company right now.
Jenny’s advising has been invaluable to helping me lead as a product-centric leader. She introduced me to practical frameworks that have shaped how I approach product strategy and team dynamics, allowing me to improve the efficacy of my team. I truly appreciate how she encourages thoughtful discussions, helping me to avoid common missteps that could derail our projects. With Jenny’s support, I’ve seen a noticeable improvement in both my leadership skills and our team’s overall performance.
JKumar Kota
Co-founder | AdaptedMind
“A systems thinker to the core, Jenny has this great knack for asking deep thoughtful questions and get to the heart of the matter in no time! She has helped me make better data driven decisions and contribute to the Product Strategy. Highly enthusiastic and always willing to help, I certainly recommend her for all things Product Management!”
Chaitan Shet
Principal Product Manager
The Linux Foundation
The coaching program is structured to get you results as quickly as possible, while also customizing for the unique needs of the organization.
There’s not one best way to build products, but rather there are better ways to build products depending on the organization’s unique characteristics. This program is designed to find those better ways as quickly as possible.
When a leader becomes more confident and aligned, the effects ripple across the organization — faster decisions, fewer escalations, and a team that finally feels like it’s rowing in the same direction.
The program includes the following steps:
- Vision workshop: I do this complimentary with qualified clients as a way to get to know each other. We talk about the vision for the product organization and create alignment around it.
- Product culture blueprint: From the vision comes the blueprint, which is an artifact that the company makes which helps share where the product team is going and why. It’s a critical piece of creating buy-in for change.
- Process map: We map out how the organization is working right now and identify the key points of friction in that process. We can also use this map to prototype changes in the future, so it’s a great tool to have.
- Strategy creation: We articulate what the product ops strategy is going to be, based on the culture we’re trying to build, the major points of friction we identified, and the strengths the team brings to the table.
- The roadmap: With this foundation in place, we can now create a roadmap of what challenges we want to address and in what order.
- Identifying and implementing infrastructure: Given the roadmap, there will be a set of solutions (infrastructure) that make sense to support our goals. The rest of the program is working through the steps to iterate through solutions until the product leader has the skills to continue iterating independently.
Our first step will be getting the vision workshop on the calendar – it will be a great way for all of us to get to know each other better and see if there’s a fit. At the end of it, you’ll have a clearer sense of what kind of product culture you’re wanting to create.
“Working with Jenny has been a transformative experience for me as a product operations professional. She helped me refine my job search strategy by focusing on my strengths and unique perspective, which boosted my confidence during interviews. Her tailored guidance allowed me to approach networking in a more effective and genuine way, leading to valuable connections and opportunities. I was skeptical about coaching during organizational change, but Jenny’s practical, empathetic guidance delivered immediate results and lasting habits. I highly recommend working with Jenny if you are looking for a whip-smart and tactical coach to provide a supportive environment to hone in on your purpose or next step in your career.”
Victoria Behrens
Head of Product Program Management, CloudKitchens
““Thanks to Jenny who unblocked me today – amazing what a 30min chat with someone can do when you’re feeling stuck. She reminded me to tackle this like a product person, prioritise, be clear on the problem, and solve it one piece at a time. I was able to action some of her suggestions immediately, and give clear direction to the teams.”
Shabnam Osman
Product Director, Yoco
With thoughtful, but pointed review and suggestions, Jenny was able to help me work through a survey to understand current state and iterate on the product operations Vision and Strategy I was putting together to meet my goals and the business’s needs. She reminded me constantly to ‘look up’ and ‘think beyond the ask’ to identify true organizational needs. I would recommend Jenny to anyone looking for a coach or mentor in the Product Operations and Product Strategy space. She has great insights and a way of getting to the root of what can be improved very quickly and the time investment, and financial investment was well worth it for me.
Pamela Easterbrook
Sr. Manager of Product Operations, Absorb
HOW IT WORKS
Vision workshop
This workshop helps us get to know each other, allows me to meet the team, and sets the stage to make sure we’re aligned around goals.
Weekly sessions
We meet weekly. In each session we work through the next step in building out your product operations strategy stack.
unlimited async
Between meetings, you’ll have unlimited access to me via Slack, email, and text so you’re never blocked waiting for the next session.
Personalized workspace
You’ll get your own personalized coaching workspace with templates, guides, and resources.
Minimum 3 month commitment
We are trying to make lasting change in your organization, and that takes time.
Company sponsorship
My coaching is structured to benefit the company as much as the individual, and so the financial investment is usually paid by the company.
Clients include
What coaching includes
The core of the coaching package is the weekly meetings where we work through the program step-by-step. That includes the templates and articles that I’ve developed over my years of working through product ops challenges and teaching others how to improve their operations.
All packages also include:
- Unlimited email follow-ups between calls
- A direct slack connection to make sure you’re never blocked
- An onboarding call to establish goals and objectives
- Access to my product management articles library, with the best writing out there on a variety of topics.
- Direct access to me — call or text anytime. You’ll have my personal number for quick questions or urgent moments.
There is a 3 month minimum with the option to extend monthly.
$5,500 / month
FREQUENTLY ASKED QUESTIONS
Yes — most clients use their professional development or learning & development (L&D) funds to cover coaching. If your company needs an invoice or statement of work, I can provide that. Coaching is often the most leveraged investment a company can make: when one product leader levels up, entire systems and teams benefit.
Coaching is about helping you build the clarity and skills to lead change on your own. My goal is for you to “graduate” — to walk away with the frameworks, confidence, and tools to tackle future challenges independently.
Consulting, on the other hand, is when I step in more hands-on — providing additional capacity, analysis, or deliverables when your team needs extra support. Both approaches are valuable; coaching just focuses on growing your capability rather than adding mine.
Most clients meet with me for one hour each week, but because coaching is an unlimited package, you can schedule more frequent sessions any time you’d like — for example, during a critical launch or organizational shift.
Between sessions, you’ll have unlimited async support via your personalized workspace to share updates, workshop drafts, and get feedback in real time. You’ll also have access to templates, frameworks, and tools that you can immediately apply with your team.
The initial three months are designed to help you make visible progress quickly. From there, most clients choose to continue for 6–9 months or longer as they deepen their impact, take on new challenges, or move into expanded leadership roles. You decide what’s right for you and your growth.
You’ll see tangible shifts quickly — in your focus, in how you communicate with executives, and in how your team responds. Most clients report faster alignment across functions, fewer fire drills, and a stronger sense of control over their work. The ultimate goal: a system that keeps improving even after our coaching ends.
Perfect. Many of my clients are the first product ops hire or are formalizing the function for the first time. We’ll focus on building the right foundations (strategy alignment, workflows, and influence) so you don’t just “set up tools,” you shape how the org collaborates.